Pay Per Click Management

Leapfrog Marketing offers a transparent managed pay per click campaign. Your ads are managed by us in your own advertising account. You pay the search engine directly and will only be invoiced by us for the management fees. You can view the statistics of your advertisement's performance any time of day, any day of the week. Your ads are professionally written and optimized to drive more clicks and conversions.

Package Features:

• Keyword Research: Keywords are the foundation of all ad campaigns. Research and industry terms are contrasted with actual search queries to determine the best keywords. Competitive analysis further refines ad selection and defines target consumers.


• Ad Scripting: Your analyst will create appropriate ads based on keywords, titles and descriptions, ensuring that the ad copy is reaching the target audience and producing desired results.


• Budget Recommendations: You can increase or decrease the budget depending on your needs on a month to month basis. Recommendations based on industry norms.


• Reports: The Google analytics dashboard is accessible for each campaign. You have 24/7 access to your reports online. Monthly recap reporting will be sent via email and you can contact your analyst directly.


• Ad Monitoring and Tracking: Optimal tracking will be achieved through fully incorporating Google Analytics and monitoring optimized ad results. Weekly monitoring of all keywords, ads, placement, bid price, and rank is included.


• Ongoing Campaign Optimization and Strategic Insight: Throughout the management of the campaign we will carefully optimize your ads. Strategic guidance and insight ensure your strategy is as successful as possible.